Fluent Forms vs. Gravity Forms

All Features, One Tier.
No Tier to Climb.

Gravity Forms locks payments at Pro and Conversational Forms at Elite. Fluent Forms ships the full toolkit
in one license you can test for free first.

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General FieldsFluentForms-Icon-logoFluent FormsGravity Form IconGravity Forms
Working Free VersionYesDemo Only
Drag-and-Drop BuilderYesYes
Quiz BuilderYesElite Only
Survey ToolsYesElite Only
User RegistrationYesElite Only
Conditional LogicYesYes
Stripe, PayPal, Mollie & Square PaymentsYesPro & Elite Only
PollsYesElite Only
Advanced Post CreationYesElite Only
E-Signature CaptureYesElite Only
Chained SelectsYesElite Only
Email Marketing CRMs (Mailchimp, ActiveCampaign, HubSpot)YesYes
Conversational FormsYesElite Only
Coupon CodesYesElite Only
Partial Entries YesElite Only
Multi-Step FormsYesYes
WebhooksYesElite Only
Salesforce CRMYesElite Only
Multisite Network SupportYesElite Only
Gravity Forms Import ToolOne-clickNot Available

Gravity Forms has been around since 2008 and earned a real developer following. The codebase shows that maturity. What it doesn’t show, until you’ve already paid, is whether it fits your site. There’s no free version you can install on your own WordPress site. Testing happens in a hosted demo environment instead.

Fluent Forms goes the other way. Install the free version on your real WordPress site, build a working form, and stress-test it against your hosting and theme before any money moves. The full toolkit ships in one license. The decision happens before the receipt.

Start Creating with Fluent Forms!

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What Gravity Charges
$259 to Unlock.

Elite Only

Polls & Survey Reporting

Elite Only

Chained Select Fields

Elite Only

E-Signature Capture

Elite Only

Partial Entry Capture

Elite Only 

Advanced Post Creation

Pro & Elite

Zapier Automation

A Full Business Stack.

Fluent Forms connects natively to FluentCRM, FluentBooking, FluentCart, Fluent Support, and FluentBoards. Same team, same data, same release cycle.

Gravity Forms talks to Gravity Forms. To run a business on it, you’re stitching together five vendors with five licenses and five roadmaps.

Every Feature in One Tier.

Payments sit at Pro. Coupons, webhooks, signatures, conversational forms, surveys, and user registration all sit at Elite. To ship a form that takes a payment, applies a coupon, and triggers a workflow, you’re at $259 on Gravity.

Fluent Forms ships all of it in the $79 single-site license.

A Lifetime Subscription.

Gravity Forms renews every year at the same price. No discount for loyalty, no path to ownership.

Fluent Forms offers a lifetime license; pay once, use it forever, get updates forever. If you’re building a business on WordPress forms, the math over three years isn’t close.

Affordable Pricing

Fluent Forms is built for businesses that opened the Gravity pricing page, saw $59, then realized every feature they needed sat at $259. One license. Every feature. No tier math.

One-click Migration

One click migrates your existing Gravity Forms forms and entries. Install the free version, build your next form, and decide on your own terms.

Trusted by 700,000+ Users

See how Fluent Forms is solving real life problems for real people around the world

Review
A Game Changer.. @jfscontact

Fluent Form has transformed my experience with WordPress form builders. Its intuitive design allows for quick and easy form creation, perfect for any WordPress user, regardless of technical skill. The customization options are extensive, enabling forms to seamlessly blend with site aesthetics.

Review
Best WP Form and WP Team @jCarlRoda

The form works like a charm, the team keeps delivering constantly, top support, FluentForms combined with FluentCRM / Booking / Support, no doubt is one of the best decisions for your online business.

Review
Fluent Forms Support ROCKS @dimitriosn

I’ve been using Fluentforms for a while now, and I must say it has made my life so much easier. Has everything ready to use BUT.. the best of all is SUPPORT. The support team behind this plugin is top-notch. Support is so EXCELLENT. It’s better than you to have 2-3 additional persons in your office!

Review
Works brilliantly! @pbchambers26

After having some problems with configuring Microsoft Exchange it has all come good. This is the best Form maker I have used! So much more in the free version than other plugins!

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Best yet, simple @zilliongold

I use fluent in all my projects. It is simply to best and easy to configure with seamless email delivery and notification system that work very well with Gmail and other email providers. If there is a rating above 5✨, I would rate it higher.

69b4aeea183814b6e481e3247ca21390 66899
My new favourite form plugin @pembo13

Switching from Ninja Forms and WP Forms to Fluent Forms. Would be willing to buy a reasonably priced license I can use across multi domains/sites.

Create Powerful Forms for Every Need

We understand your needs, that’s why Fluent Forms comes with affordable pricing without compromising any features.

$79

$55/year

Single Site License

1 Domain License

Buy Now
  • 1 Year Plugin Update
  • 1 Year Priority Support
  • All Features Included

Most Popular

$159

$111/year

Agency License

5 Domain License

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  • 1 Year Plugin Update
  • 1 Year Priority Support
  • All Features Included
$299

$209/year

Unlimited License

Unlimited Domain License

Buy Now
  • 1 Year Plugin Update
  • 1 Year Priority Support
  • All Features Included
*Grab the special discount and unlock up to 30% discount on the first-year license!
$349

$279

Single Site License

1 Domain License

Buy Now
  • Unlimited Plugin Update
  • Unlimited Priority Support
  • All Features Included

Most Popular

$599

$479

Agency License

5 Domain License

Buy Now
  • Unlimited Plugin Update
  • Unlimited Priority Support
  • All Features Included
$899

$719

Or $96 X 8 Months

Unlimited License

Unlimited Domain License

Buy Now
  • Unlimited Plugin Update
  • Unlimited Priority Support
  • All Features Included

Questions in Mind? We Have Them Answered.

Yes. Fluent Forms ships a one-click Gravity Forms migrator inside the plugin. It pulls your existing forms, and fields into the builder in one step. Test the imported forms, then deactivate Gravity Forms once you’re satisfied.

Yes. Fluent Forms Pro starts at $79/year for a single site, with the full toolkit included. Gravity Forms starts at $59/year, but payments, coupons, webhooks, conversational forms, and e-signatures are locked behind the Elite plan at $259/year. The entry price isn’t the real price.

Yes, at every paid tier. On Gravity Forms, webhooks are locked behind the Elite plan at $259/year.

Yes. User registration ships in Fluent Forms Pro. On Gravity Forms, it’s locked behind the Elite plan at $259/year.

Yes. The free version includes drag-and-drop building, conditional logic, entry storage, Stripe payments, conversational forms, and 75+ templates. You can install it on your real WordPress site, build a working form, and take actual submissions before spending anything. Gravity Forms has no free version, only a demo on their servers.

Fluent Forms. The Unlimited license covers all client sites, with a lifetime option at $899 — pay once, done. Gravity Forms has no lifetime license. $259 every year, forever. Every feature your agency needs, e-signatures, coupons, conversational forms, user registration, is locked at the Elite tier anyway, so there’s no cheaper entry point that actually works for client work.

Join 700K+ happy customers all over the world

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